Groceries are most NZers’ largest discretionary spending category after housing. Using the right card at the supermarket earns meaningful rewards — here’s how to maximise it.
For most NZers, the best grocery combination is: use your Airpoints or Amex cashback credit card at Countdown/Woolworths while also scanning your Flybuys or Everyday Rewards card. At New World, stack your OneCard scan with your credit card. At Pak'nSave, Eftpos and cash are common but cards are accepted.
NZ Supermarket Credit Card Compatibility
| Supermarket | Accepts Amex? | Accepts Visa/MC? | Loyalty programme |
|---|---|---|---|
| Countdown / Woolworths NZ | Yes (most stores) | Yes | Everyday Rewards |
| New World | Yes (most stores) | Yes | OneCard |
| Pak’nSave | Most stores — check | Yes | OneCard |
| FreshChoice | Yes | Yes | OneCard (some) |
| SuperValue | Yes | Yes | OneCard (some) |
Amex acceptance varies by store — not all Pak’nSave and FreshChoice locations accept it.
Best Cards at Countdown / Woolworths NZ
Option 1: Amex Cashback Card — Best Cashback
If your Countdown accepts Amex (most do), the Amex Cashback Card earns 1.5% cashback on eligible purchases — the highest cashback rate available from a NZ-accessible card.
On $800/month grocery spend: $800 × 1.5% × 12 = $144/year cashback
Stack with: Scan your Everyday Rewards or Flybuys card at the same transaction — earn cashback on the credit card + loyalty points simultaneously.
Option 2: ANZ Airpoints Visa or Platinum — Best Airpoints
If you prefer Airpoints:
- ANZ Airpoints Visa: 1 Airpoints Dollar per $100 grocery spend
- ANZ Airpoints Visa Platinum: 1 Airpoints Dollar per $75 spend
On $800/month spend:
- ANZ Airpoints Visa: $800 × 12 ÷ 100 = 96 Airpoints Dollars/year ($96 value) minus $65 fee = $31 net
- ANZ Airpoints Platinum: $800 × 12 ÷ 75 = 128 Airpoints Dollars/year ($128 value) minus $150 fee = -$22 net (not worth it on groceries alone)
Conclusion: Groceries alone don’t justify the ANZ Airpoints Platinum’s $150 fee. If you use the card for all your spending (not just groceries), the maths changes.
Best Cards at New World
New World is part of the Foodstuffs cooperative (same group as Pak’nSave). The OneCard is the key loyalty programme here.
Strategy:
- Scan your OneCard at checkout
- Pay with your best rewards credit card (ANZ Airpoints Visa or Amex Cashback)
- Earn OneCard points + credit card rewards on the same transaction
OneCard + AA Smartfuel: New World regularly runs fuel discount promotions alongside OneCard — earn a Smartfuel discount on top of your credit card rewards.
Best Cards at Pak’nSave
Pak’nSave is traditionally cash-preferred (as part of their cost-cutting model), but most stores accept cards including Visa and Mastercard. Amex acceptance varies — check your local store.
Strategy at Pak’nSave:
- Scan your OneCard (works at Pak’nSave as well as New World)
- Pay with your best Visa/MC card (ANZ Airpoints Visa, BNZ Advantage Visa, etc.)
Worked Example: $800/Month Grocery Spend
Assuming 12 months at $800/month = $9,600/year grocery spend:
| Card | Annual rewards on groceries | Annual fee | Net value |
|---|---|---|---|
| Amex Cashback (1.5%) | $144 | Low | ~$130+ net |
| ANZ Airpoints Visa (1 per $100) | $96 Airpoints | $65 | $31 net |
| ANZ Airpoints Platinum (1 per $75) | $128 Airpoints | $150 | -$22 net |
| BNZ Advantage Visa Platinum | Check current earn rate | $90 | Varies |
| Westpac hotpoints (1 per $1, ~0.5c/pt) | ~$48 | $45 | ~$3 net |
Amex Cashback is the clear winner on groceries alone — but check Amex acceptance at your preferred supermarket.
The Loyalty Programme Stack at Supermarkets
The best approach to grocery shopping in NZ:
- Use a credit card with rewards (cashback or Airpoints)
- Scan a loyalty card simultaneously (Flybuys at Countdown; OneCard at New World/Pak’nSave; Everyday Rewards at Countdown)
- Watch for bonus point events — Countdown and New World periodically offer double points promotions
- AA Smartfuel — watch for New World promotions that give Smartfuel discounts on qualifying spend
This costs you no extra money — you’re just optimising what you already spend.
Flybuys vs Everyday Rewards at Countdown
Countdown accepts both Flybuys and Everyday Rewards — but not both on the same transaction at all stores. The Everyday Rewards programme (Countdown’s own) generally offers better integration with the store’s own promotions. Flybuys offers points usable across a wider partner network.
Most regular Countdown shoppers choose one and stick with it.
Quick Recommendation by Store
| Your supermarket | Best credit card | Loyalty card |
|---|---|---|
| Countdown | Amex Cashback (if accepted) or ANZ Airpoints Visa | Everyday Rewards or Flybuys |
| New World | ANZ Airpoints Visa or Amex Cashback | OneCard |
| Pak’nSave | ANZ Airpoints Visa (if Amex not accepted) | OneCard |
Next Steps
- Loyalty programmes NZ guide — stacking multiple reward programmes
- Flybuys guide NZ — how to maximise Flybuys
- Everyday Rewards guide NZ — Countdown’s loyalty programme
- Best Airpoints credit cards NZ — full Airpoints card comparison